Science-based branding
Welcome
Nordic Brand was founded by Stockholm University in 2004. We offer science-based consulting on brand and reputation management, helping clients build brand capital for success.
20 years of experience
From insight to brand capital
During more than 20 years we helped leading brands and organisations, in Sweden and internationally, to strengthen their brand capital. Our science-based methodology forms the basis for our advice and works on both smaller and bigger organisations.
Our network of experts is ready to help you.
Insight
Research
Validated insights are the foundation of our strategy work. We have unique models in areas such as brand tracking, reputation insight, consumer behavior, positioning & segmentation, and needs research.
Knowledge
Academy
We are born out of academia and our Brand Leadership Program has had many leading decision-makers in communications as participants. We also have shorter masterclasses that review the latest research and how it is relevant to communication and marketing practitioners.
Strategy & Practice
Strategy & Activation
Our consultancy is based on the connection between academia and practice. With the support of our proprietary Brand Leadership Model, we have built brand equity with different types of clients for over 20 years. Areas we work in are: Brand Strategy, Positioning, Communication Strategy, Reputation Management, Reputation Risk, Transformation, Organisational Development, Leadership Development.
Management
Our network of experts is ready to help you.
Robert Gelmanovski, Managing Partner
Robert has 30 years of experience in operational leadership roles and consulting at management level on brand and leadership development in Sweden and internationally. Robert is also a frequently invited speaker on branding and reputaiton.
Tony Aperia, Phd, Founding Partner
Tony has 30 years of experience as a consultant and 20 years of experience in Executive education in Strategic Marketing and Branding. He is used to managing and leading international branding projects in the Nordics and Europe.
Some clients over the years
